Drug and alcohol addiction is an issue for both men and women in Imperial Beach, California, though research has confirmed that males use drugs at significantly higher levels than females. Due to this, treatment professionals acknowledge the need for gender based treatment in regards to alcohol and drug treatment programs. Treatment for men can help male addicted individuals partake in more personalized rehab and hone in on problems with addiction which are specific to males. In male exclusive drug and alcohol treatment programs, these individuals can greatly excel in treatment by being surrounded by their male peers whom know what they are enduring and can assist them through the drug and alcohol treatment process. Drug and alcohol treatment programs which recognize the unique challenges of men can provide the ideal setting and rehab program to address the unique needs and challenges involved in the helping male addicts in the Imperial Beach area.