Males in this country according to recent studies appear to has issues with drugs and alcohol and struggle with addiction for different reasons than female substance abusers. Drug treatment programs in Atwater, California which understand the obstacles that males are up against in treatment as a result of these gender specific issues can provide tailor-made treatment curriculum and a supportive atmosphere to assist the male addict to becoming rehabilitated. Many issues specific to men can be brought forward and addressed through extensive counseling and therapy in alcohol and drug treatment facilities in Atwater which work towards addressing male substance abuse. This way of addressing rehab has been extremely effective in not only getting male clients effectively rehabilitated and sober, but also in keeping them off of drugs for the rest of their lives due to the fact that they have been truly rehabilitated.